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The Greeting – The First Step in Showroom Sales Success Once the buyer hits the showroom floor, you want to have them hooked on the car buying experience you provide! Right at the first handshake, you want to have the buyer at hello by executing the first step of the...
Car Sales Process As a beginner car sales professional, one of the first things to do is to memorize your dealership’s showroom sales process. In automotive sales, it is your job is to help the buyer find a vehicle they love, demonstrate that vehicle, and ensure that...
The 100% Write Up In car sales, you miss 100% of the shots you do not take. So, the goal is always to write up 100% of buyers at your dealership. Regardless of how committed you think the buyer is, every single customer that comes into the dealership...
The Importance of a Perfect Demonstration Drive It’s no secret that the demonstration drive is almost every customer’s favorite part of the entire car buying experience. In fact, 81% of people said that the demo drive was their favorite part of the sales process! As...
Successful Car Sales: Fact Finding Early on In modern car sales, more and more salespeople have adapted fact finding into the second step of their sales process after the greeting – and there’s a very good reason for it! Fact finding early on is vital to keep...